Curaçao’s monumental achievements in stayover arrival numbers have recently garnered the Curaçao Tourist Board (CTB) significant praise from a leading executive in the Caribbean region. The organization was especially lauded for its leading role in the island’s full recovery from severe market challenges. This has included the ravaging effects of the pandemic on the island’s tourism industry and a sharp decline in arrivals from Venezuela, which used to be Curaçao’s second largest source of stopovers, delivering 20 percent of its business.
But Curaçao has bounced back in amazing fashion, reporting close to a half-million stayover arrivals in 2022 for the first time in its history. And the good times have not stopped rolling since, with visitor counts already exceeding those of 2022 by a remarkable 35% in January of this year.
The CTB’s expert use of data and analytics has been key to the island’s historic tourism achievements, and this has earned the organization — in particular, the vision, insights, and actions of Hugo Clarinda, the CTB’s deputy director, and Christine Campagnard, head of the CTB’s business intelligence unit — acclaim from Vincent Vanderpool-Wallace, the founder and principal partner of the Bahamas-based Bedford Baker Group.
The Bedford Baker Group is a collection of independent professional advisors offering services in travel, tourism, and hospitality. And Vincent Vanderpool-Wallace is one of the Caribbean’s leading tourism executives and a highly sought-after speaker and advisor to both private businesses and governments in the tourism and hospitality industries.
Vanderpool-Wallace has singled out Curaçao’s accomplishments in tourism development as a model for the Caribbean region in an article published in TravelDailyNews International. This is a Cyprus-based publication that is part of the TravelDailyNews Media Network, which includes TravelDailyNews Asia-Pacific and TravelDailyNews Greece & Cyprus.
Read the glowing review here.